About this blog
This blog is your place to learn about competitive intelligence (CI), even, no especially, if you are not a CI professional. I want this to be a place where you can learn about CI to enhance your career and improve your business.
Who am I? My name is John McGonagle, and I have been involved with CI for over 30 years. I have won major awards for CI, lectured in over a dozen countries, consulted for large and small enterprises, and, with my partner, Carolyn Vella, am the most published author on CI.
CHECK OUT OUR WEBSITE: www.helicongroup.com
Our previous book, Proactive Intelligence: The Successful Executive’s Guide to Intelligence, was the first step in our effort to bring CI to every manager and executive, whether in marketing, sales, planning, law, accounting, or human resources. And we know it is a tool that can be used by all enterprises, from the very smallest law office to the largest business or corporation.
We are proud to announce the publication of a new book released July 2017. Titled, Competitive Intelligence Rescue: Getting It Right, it advances these efforts to make sure that CI is done right the first time by providing access to real cases (edited to protect the clients) and seeing how things are done poorly and can be fixed to be done well.
I will post short blogs once a week. If you have suggestions, please post them here.
NOTICE: Unless otherwise noted, all material not in quotations is Copyright by The Helicon Group, John J. McGonagle and/or Carolyn M. Vella. Any reproduction or republication, except in another blog giving full credit, is expressively prohibited.